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Mac Newsletters

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All our Mac newsletters are archived here:

Is Your Head in the Cloud?

Everyone's talking about computers and "the cloud." So what's this cloud stuff, you ask? It's not so complicated. "The cloud" is simply a computer offsite (not in your home or office) that's specifically set up to store your data. Usually you pay a company a monthly fee to store your data on their computers at their facility—much like you would pay Gotham Super Storage each month to rent a storage unit for boxes or furniture. Why would you want your data elsewhere than in your home or office? Here are the top reasons: backup, sync, and storing and sharing files.

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New iPods, New Apple TV, New iTunes

Apple hasn't been resting, and shortly after our last newsletter in which we recapped some of their recent product updates, Steve Jobs held a press conference to introduce another slate of new products and updates. Here they are!

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Apple News Roundup

A couple of months ago, Apple made a big news splash with the release of iPhone 4. But they haven't stood still. What have they been up to since then? We're here to tell you.

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iPhone 4

Well, it's here. Apple has a new baby: iPhone 4 goes on sale today. (iPad must be jealous.) Well, pre-sale. You'll still have to wait until the 24th to actually get one in your hands.

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So what is social media, anyway?

Lots of our clients have been asking us: So what is social media? Here's a primer.

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It's a bird! It's a plane! It's...iPad!

We got our iPad on Saturday.

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Electronics Recycling in NYC

The Lower East Side Ecology Center has lined up a number of electronics recycling events throughout New York City this spring. Drop off your unwanted electronics at any one of these locations.

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Mac Travel Survival Kit

As a snowstorm hits the NYC area, we are wishing for spring and thinking about planning a summer getaway. But of course we never go anywhere without having all our tech gear with us! Here's a shortlist of cool and useful items for traveling with your Mac, whether for business or pleasure.

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The iPad

The Apple hype machine was firing on all cylinders this month, and yesterday they finally unveiled their latest creation: the iPad, a large, thin "tablet" with a touch screen, based on the iPhone operating system.

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