Everyone's talking about computers and "the cloud." So what's this cloud stuff, you ask? It's not so complicated. "The cloud" is simply a computer offsite (not in your home or office) that's specifically set up to store your data. Usually you pay a company a monthly fee to store your data on their computers at their facility—much like you would pay Gotham Super Storage each month to rent a storage unit for boxes or furniture. Why would you want your data elsewhere than in your home or office? Here are the top reasons: backup, sync, and storing and sharing files.

Apple hasn't been resting, and shortly after our last newsletter in which we recapped some of their recent product updates, Steve Jobs held a press conference to introduce another slate of new products and updates. Here they are!

A couple of months ago, Apple made a big news splash with the release of iPhone 4. But they haven't stood still. What have they been up to since then? We're here to tell you.

The Lower East Side Ecology Center has scheduled more electronics recycling events around the city throughout July. Here's the current list.

Well, it's here. Apple has a new baby: iPhone 4 goes on sale today. (iPad must be jealous.) Well, pre-sale. You'll still have to wait until the 24th to actually get one in your hands.

Lots of our clients have been asking us: So what is social media? Here's a primer.

We got our iPad on Saturday.

The Lower East Side Ecology Center has lined up a number of electronics recycling events throughout New York City this spring. Drop off your unwanted electronics at any one of these locations.

As a snowstorm hits the NYC area, we are wishing for spring and thinking about planning a summer getaway. But of course we never go anywhere without having all our tech gear with us! Here's a shortlist of cool and useful items for traveling with your Mac, whether for business or pleasure.

The Apple hype machine was firing on all cylinders this month, and yesterday they finally unveiled their latest creation: the iPad, a large, thin "tablet" with a touch screen, based on the iPhone operating system.